When I love a brand, I love the living daylights out of it. Sugarbird Fynbos Gin is one of those brands I’m loving hard and completely for the longest time. But, as we all know, love is reciprocal. So in the spirit of mutual love, Sugarbird Gin has released an egg-box of adult boozy treats…just in time for Easter! So now the grown-ups can join in the hunt, too!
We all remember the Sugarbird Gin Christmas baubles, right? If you don’t, you seriously missed out. I bought about 12 of those tubes of Sugarbird Gin balls, and although most of them were meant for presents, not many made it out of my personal gin stock! They were such an absolutely festive delight.
And then, shortly after that, I discovered Sugarbird Gin on tap at the Mojo Market in Seapoint! At this point I honestly thought things couldn’t get any better. So many ways to drink Sugarbird Gin! Little did I know what the Easter bunny had in store for us…
With an unstoppable entrepreneurial spirit, Sugarbird ensures that you always have exciting and innovative ways to buy and drink your Sugarbird gin. This season, they’re making egg hunts fun for adults…
Each beautifully packaged carton of six Sugarbird Gin Eggs includes the full range of Sugarbird Cape Fynbos Gin, with the addition of two fabulous new flavours to excite the palate… and make for delicious Easter cocktail making! The two new flavours are Sugarbird Juniper Unfiltered and Sugarbird Pink Pelargoniam.
I’m not one for frills and gimmicks. I’m not even super big on garnishes, to be honest. You might say I’m a bit of a gin purist, because I really feel that the gin needs to tell its own story, as purely and simply as possible, without the interjections of mint sprigs or citrus rounds or fancy flowers or other edibles.
I utterly love (and respect!) Sugarbird Gin for its clean and crisp lines, with beautifully subtle hints of herby Cape Fynbos, drenched in ice cold mountain water and African sunshine. The juniper is still the star of the show, with the botanicals playing supporting roles, resulting in a showstopper that is just as stunning as it’s copper-tinted packaging.
The Juniper unfiltered gin is not just another gimmick for it’s bright eye-catching violet colour. With a nod to the true, raw tint released by the juniper berries, this gin is crammed with juicy berry flavours. For me, it expresses the true essence of a great gin, never without that familiarly sweet-tinged undertone of Cape fynbos that makes Sugarbird such a distinctive tasting gin.
The Sugarbird Pink Pelargoniam is as perfectly nuanced as it’s delicately pastel pink colour. With just a touch of floral notes and sweetness breaking through the juniper, it’s an absolute beauty. Again, I enjoyed it with a simple tonic, and a chaser of Easter chocolate, of course…
The hunt is on…
And if that’s not enough – the Sugarbird Gin Egg cartons include a golden egg hunt (making Easter even more fun for adults!) – where five lucky hunters stand to win a Sugarbird Gin gift set worth R5000. Find the winning golden egg inside the copper lid of the gin eggs. Easy peasy, lemon-in-my-gin squeezy.
Another sterling offering from Sugarbird Gin. Not that we expected anything less from our gin-tastic friends. This Easter, kick back for a bit and watch the kids egg-hunt in the garden with a lovely G&T in hand. Unworry about the overload of carbs when there’s only bunny-shaped foil wrappers littering your lounge floor. Be daring, be different – spoil your loved ones with a carton of Sugarbird Gin Eggs and watch your rating go from zero to hero faster than you can say “chocolate bunny.”
Sugarbird Gin Eggs are available exclusively at Pick n Pay Liquor stores at R169.99.
Disclaimer: All thoughts and opinions expressed herein are solely those of The Little Hedonist, given in good faith and in no way influenced by the company or its affiliates. All images, unless otherwise stated/credited, are also my own.